The Good and the Bad Marketing attribution should provide insights to answer this question and help guide activities for optimizing lead...

Artificial Intelligence vs Machine Learning The only thing I find consistent about the definitions of Artificial Intelligence, Machine...

When you hear the phrase “AI for sales forecasting” it feels like the solution is an algorithm to predict “the sales number”. This is...

One of the purposes of this blog series was to demystify AI by using AI for Sales as an example. Media tends to portray AI as a magic...